Keunggulan Komparatif versus Keunggulan Kompetitif

Abstrak

There are still pros and cons on the development strategy based on comparative advantages and competitive advantages. Each strategy has its own advantages and disadvantages. David Ricardo suggests the use of comparative advantage strategy in certain situation. In the interdependence Era, Michael Porter suggests the use of the competitive advantage strategy. This paper discusses the basic philosophy of both strategies. We do not intend to contradict them, but want to say that both strategies is supporting one another.